MARINE & LAWN HOTEL
CONTENT TRIP
THE BRIEFWE WERE TASKED TO PRODUCE A 3-DAY INFLUENCER CONTENT CREATION TRIP AT THE RUSACKS HOTEL IN SCOTLAND, LOCATED ON THE OLDEST GOLF COURSE IN THE WORLD. THE AIM WAS TO CREATE CONTENT THAT WOULD SHOWCASE THE HOTEL'S AMENITIES AND ATTRACT NEW CUSTOMERS.
SERVICES
TALENT SOURCING
TALENT LOGISTICS
BRAND PARTNER MANAGEMENT
TALENT COMMUNICATION
CONTENT CREATION
EVENT DAY PROGRAMMING
THE TRIP WAS AN INCREDIBLE SUCCESS, WITH FIVE TALENTED CREATORS TAKING PART IN THE TRIP: HARRY SELLERS, LAURIE EVANS, HENRY WADE, LOUIE AKINWALE, AND OUR FOUNDER TUNDE OGUNSINA.
WE ARRANGED THE ENTIRE TRIP, INCLUDING TRAVEL AND ACCOMMODATION ,AND WERE RESPONSIBLE FOR ALL THE LOGISTICS DURING THE TRIP. THROUGHOUT OUR STAY, THE INFLUENCERS CREATED CONTENT FOR THE HOTEL AND ITS FACILITIES. THE INFLUENCERS WERE ALSO GIFTED PRODUCTS FROM BRANDS SUCH AS ASOS, RAY BAN, NIKE, HEATH, MALIBU RUM, AND FUJIFILM INSTAX, WHICH THEY FEATURED IN THEIR CONTENT.
THE CONTENT AMASSED OVER 1 MILLION IMPRESSIONS, FROM 78 INSTAGRAM STORIES AND 5 INSTAGRAM POSTS. THE SUPPORT FROM THE PARTNERING BRANDS ALSO INCREASED THE CREATORS' ENGAGEMENT WITH THEIR FOLLOWERS, WHICH HELPED TO INCREASE THE HOTEL'S BRAND AWARENESS.
