OUR TOP CAMPAIGNS OF Q1

As we close off the first quarter of the year, we're excited to share our top campaigns of 2024 so far. Our aim is to connect brands with their target audience through real, authentic content that makes an impact within the digital space. At FC, we keep ourselves updated within the industry, to ensure that we can craft tailored strategies that resonate with each client's unique needs. Here are eight examples to name a few :

Brand & Talent Sourcing Campaigns

• Slimfast Shakes - TikTok Campaign:
  In collaboration with MGOMD, we sourced 4 diverse creators on TikTok, each with a unique voice, to share their personal health journeys authentically. These creators boasted a combined reach of over 7.5 million.

• Haiku Hands Live Show - Talent Sourcing & Content:
  We sourced a pair of influencers (musicians Lozeak and Monty Keates) that perfectly matched Haiku Hands' audience for their "Pleasure Beasts" tour. The collaboration generated Instagram story content and a "day in the life" video, reaching a combined audience of 203K. 

• Jaffa Cakes - TikTok Campaign:
  In collaboration with MGOMD, we managed a campaign promoting Jaffa Cakes. Micro-creators within specific niches created videos, reaching over 6.8 million views across the campaign with a combined reach of over 700K. 

• Penhaligon's content trip to AlUla - Talent Sourcing:
  We scouted influential talent for a content trip to Al-’Ula, Saudi Arabia. The talent who attended had a loyal following, further achieving an impressive reach of 3 million.

Music Campaigns

• ‘Toxic’ by Songer:
  This 2-phase TikTok campaign utilised 3 creators with a combined reach of over 1.2 million, generating over 2.1 million views. 

• 'Grey' by Yung Filly:
  A 2-phase campaign involving 10 creators with a combined reach exceeding 3.8 million, that resulted in over 4.9 million views. 

• 'Abracadabra' by Wes Nelson:
  This single-phase TikTok campaign involved 6 creators with a total reach of over 5.1 million, achieving over 215K views. 

• 'Red Potion' and 'DND' by Rema:
  These 2 (separate) Instagram campaigns each promoted a song from Rema's "Ravage" EP. Collectively, these campaigns utilised 10 creators with a combined reach exceeding 525K, generating over 410K views. 

As Q1 comes to a close, we're grateful for the opportunity to have worked with amazing clients and delivered impactful campaigns. For more of an insight into other work that we’ve done, visit https://www.forestcolard.com/work